What are the responsibilities and job description for the PPC Specialist position at Liberty Wellness?
About us
We are professional, agile and our goal is to Increase our PPC campaigns for drug and alcohol treatment centers .
Our work environment includes:
- Modern office setting
- Food provided
We are looking for an experienced and motivated PPC Specialist to join our team. The ideal candidate will have a strong understanding of the principles of pay-per-click (PPC) advertising, including keyword research, bid management, and campaign optimization. The successful candidate will be able to develop and implement effective PPC campaigns that drive traffic and generate leads for our clients. This position requires excellent analytical skills as well as a keen eye for detail.
Responsibilities:
- Analyze and optimize campaigns to maximize ROI.
- Develop and implement strategies for keyword research, bid management, and ad copy optimization.
- Analyze website traffic and user behavior to identify trends and opportunities for improvement.
- Monitor industry trends and changes in search engine algorithms to ensure campaigns are up-to-date.
- Create reports on campaign performance and present findings to stakeholders.
- Manage budgets for campaigns and ensure they remain within budget.
- Perform A/B testing on campaigns to identify areas of improvement.
Job Types: Full-time, Contract
Pay: $50,000.00 - $120,000.00 per year
Benefits:
- Employee assistance program
- Health insurance
- Paid time off
Schedule:
- 8 hour shift
- Choose your own hours
People with a criminal record are encouraged to apply
Experience:
- Google Analytics: 3 years (Preferred)
- Facebook Advertising: 2 years (Preferred)
Work Location: Hybrid remote in Berlin, NJ 08009