Marketing Coordinator

Description

Company’s Overview

Mittleman Eye Center (MEC) is a comprehensive eye care practice serving the greater West Palm Beach and Jupiter communities. With over 50 years of experience in the field, we offer eye exams, consultations, optical and all general ophthalmology. We offer advanced cataract and refractive surgeries, glaucoma treatment, and retina. At Mittleman Eye, we exemplify the core values of Respect, Excellence, Consistency, Adaptability, Sustainability and Efficiency. We hold our employees to the highest standards of morals and character.

Job Description

We are looking for a passionate, young-minded and creative Marketing Coordinator to join our marketing team. The main responsibility of this highly motivated person will be to support the marketing team with planning, execution and tracking marketing programs and strategies.

Duties & Responsibilities: Report to Marketing Director

• Support marketing manager and team members on projects such as developing customer satisfaction strategies.
• Help collecting and interpreting marketing data and analytics.
• Contribute to marketing plans and activities via weekly marketing meeting.
• Help with New Patient Reports by compiling a monthly, quarterly, semi-annual and annual report to show the percentage of patients within a given category (by doctor, office location, and medical/vision appt type) that are new.
• Help with Marketing Referral Report by creating a monthly report that keeps a count of the number of new patients being referred to MEC from various referral sources.
• Prepare Gift Card Reports by keeping an updated spreadsheet of patients who have left reviews for our practice and for our provides on Google, Health Grades or via email.
• Send out weekly, if necessary, gift cards to patients who left a review on any of the platforms by using the Gift Card Report created.
• Assist the manager or any member of the team with graphic design work by helping with the design of and provide insights for various MEC promotional materials (flyers, t-shirts, banners and social media content).
• Send electronic “thank you” notes to patients for their referrals to our practice.
• Perform other tasks as needed.

Qualifications:

• Bachelor’s degree in marketing, management, healthcare or other related field with 1 year of experience.

• An associate degree with 2 years of experience is welcome.
• Intern with High school diploma will be accepted with willing to get proper training.
• Passion for marketing and customer service is mandatory.

Benefits:

• Generous monthly benefit package.
• Paid time off.
• Paid holidays.
• Discount on eye products and services.

Professional skills:

• Ability to work under pressure and in a high-speed environment.
• Understand the importance of customer service satisfaction.
• Develop marketing and analytical skills.
• Good planner and well organized.
• Goal-oriented and proactive
• Detail-oriented and problem-solving.
• Good communication and team player
• Ability to work in a multicultural environment.
• Ability to multitask and well organized.

Qualifications