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Senior Career Coach, Marketing360

The George Washington University
Washington, DC Full Time
POSTED ON 1/28/2026 CLOSED ON 2/26/2026

What are the responsibilities and job description for the Senior Career Coach, Marketing360 position at The George Washington University?

Posting Details

I. Job Overview

Job Description Summary:

The mission of The George Washington University’s School of Business ( GWSB ) is to be a leading institution recognized for its scholarly research, teaching excellence, and innovative curricula. GWSB is committed to fostering the responsible management of organizations in a dynamic and interconnected global environment.

The F. David Fowler Career Center ( FDFCC ) supports students and alumni by equipping them with lifelong career management skills. It creates meaningful partnerships among students, alumni, faculty, and employers to enable fulfilling and rewarding careers. The Marketing360 Program is an integral initiative within FDFCC , designed to launch successful marketing careers by providing an immersive experience that enhances industry knowledge, career navigation skills, interview preparation, and professional networking.

The Sr. Career Coach, Marketing360, plays a pivotal role in advancing GWSB’s mission by preparing students for thriving careers in the marketing industry. This position offers targeted support to GWSB students through programming and leadership that deepens their understanding of various marketing careers, develops necessary technical skills, sharpens career readiness, and fosters networking and professional skills.

Additionally, the Sr. Career Coach, Marketing360, builds and sustains relationships with GWU alumni, industry leaders, and key stakeholders to develop impactful programming and workshops. Collaborating with faculty and employer relations teams, the role ensures students have access to robust opportunities that align with their career aspirations, ultimately creating well-rounded professionals who are ready to make meaningful contributions on their first day in the workforce.

Key Responsibilities

Program Management and Development

  • Design, develop, and implement a two-semester experiential learning program to enhance students’ marketing skills through workshops, presentations, and group activities.
  • Engage alumni, faculty, and industry professionals to deliver workshops and learning sessions.
  • Collaborate with the FDFCC employer relations team to cultivate relationships with companies recruiting for marketing positions on campus.
  • Manage all administrative aspects of Marketing360, including budgets, contracts, record-keeping, and departmental logistics.
  • Oversee the collection and reporting of program statistics, including student internships, job interviews, and employment outcomes.

Student Coaching and Support

  • Provide one-on-one coaching to students, including assessing career goals and interests, resume development, interview preparation, self-branding (e.g., LinkedIn), and readiness for professional roles.
  • Promote student engagement and participation in Marketing360.
  • Direct the activities of GW student workers supporting the program.

Collaboration and Relationship Building

  • Develop and maintain relationships with faculty, alumni, and industry professionals to create meaningful opportunities for students.
  • Foster enthusiasm and teamwork among program participants and collaborators.
  • Ensure all activities align with the program’s objective of creating “Day 1 Market Ready” professionals.

Performs other related duties as assigned. The omission of specific duties does not preclude the supervisor from assigning duties that are logically related to the position.

Minimum Qualifications

Qualified candidates will hold a Bachelor’s degree in an appropriate area of specialization plus 2 years of relevant professional experience, or, a Master’s degree or higher in a relevant area of study. Degree must be conferred by the start date of the position. Degree requirements may be substituted with an equivalent combination of education, training and experience.

Preferred Qualifications

Additional Required Licenses/Certifications/Posting Specific Minimum Qualifications:

  • 5 years of experience in marketing, including digital marketing, with demonstrated project management skills, is desired.
  • Proven ability as a service-oriented leader, fostering enthusiasm and teamwork, is preferred.

Hiring Range $57,553.66 - $94,998.76

GW Staff Approach to Pay

How is pay for new employees determined at GW?

Healthcare Benefits

GW offers a comprehensive benefit package that includes medical, dental, vision, life & disability insurance, time off & leave, retirement savings, tuition, well-being and various voluntary benefits. For program details and eligibility, please visit https://hr.gwu.edu/benefits-programs.

II. JOB DETAILS

Campus Location: Foggy Bottom, Washington, D.C.

College/School/Department: School of Business (SB)

Family Student Affairs

Sub-Family Career Services

Stream Individual Contributor

Level Level 2

Full-Time/Part-Time: Full-Time

Hours Per Week: 40

Work Schedule: Monday - Friday, 9 A.M. - 6 P.M.

Will this job require the employee to work on site? Yes

Employee Onsite Status Hybrid

Telework: Yes

Required Background Check: Criminal History Screening, Education/Degree/Certifications Verification, Social Security Number Trace, and Sex Offender Registry Search

Special Instructions To Applicants

Employer will not sponsor for employment Visa status

Internal Applicants Only? No

Posting Number: S014019

Job Open Date: 01/27/2026

Job Close Date

If temporary, grant funded, Sponsored Project funded or limited term appointment, position funded until:

Background Screening Successful Completion of a Background Screening will be required as a condition of hire.

EEO Statement

The university is an Equal Employment Opportunity employer that does not unlawfully discriminate in any of its programs or activities on the basis of race, color, religion, sex, national origin, age, disability, veteran status, sexual orientation, gender identity or expression, or on any other basis prohibited by applicable law.

Salary : $57,554 - $94,999

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