What are the responsibilities and job description for the Senior Social Media and Public Relations Manager - Sexy Hair position at henkel1-pilot?
HENKEL IS FOR THOSE WHO STEP UP. DO YOU?
At Henkel, you can make a difference and craft your career. That’s why you own your projects and take full responsibility from an early stage. Our unique brands in markets around the world open up countless opportunities to follow your convictions and explore new paths. If you have an entrepreneurial mindset that allows you to always think out of the box - take the chance and shape the digital future together with us.
YOUR ROLE
- Develop, execute, measure, and grow social strategy among all social platforms
- Collaborate with the brand team to develop engaging content calendars for key social media (Instagram, Facebook, Pinterest, TikTok), based on 360° content marketing strategy
- Manage in developing optimization strategies for each page/channel on each platform based on key metrics, KPIs, and ROI
- Oversee processes regarding content upload and implementation through social media management tools (Sprouts, Dash Hudson, Iconosquare)
- Conceptualize and implement editorial & social media campaigns with agencies and other service providers while maintaining brand’s visual identity and ways to incorporate Public Release, magazine mentions and beauty awards into our social platforms
- Partner with PR agencies on events, editor desk sides, and key influencer programs
- Lead and mentor team in building strategy, creating effective content, and managing influencer and PR relationships