Senior Digital Strategist, Media

As the Senior Digital Strategist, Media, you will lead the creation of digital

marketing plans for several of Moore Digital’s nonprofit clients, and oversee

digital media campaign execution to acquire, cultivate, retain, and upgrade

online donors. The ideal candidate will combine significant strategic

planning, digital media management, email platform, analytic and extensive

account management experience, along with the ability to flourish in a fast paced, creative environment with ever-shifting schedules and priorities.

Moore Is a Data-driven Constituent Experience Management (CXM) Company

achieving accelerated growth for clients through integrated supporter

experiences across all platforms, channels and devices. We are an innovation led company that is the largest marketing, data and fundraising company in North America serving the purpose-driven industry with clients across

education, association, political and commercial sectors.

Moore Digital, a division of Moore, works to build donor surround sound with

video, audio, and other digital messages. Part of this is through addressable

media where you know who the person is you are targeting; this includes

programmatic video, CTV, programmatic display, email, texting, and some

social ads.

Check out www.WeAreMoore.com for more information.

Your Impact:

• Develop and present strategic plans covering digital fundraising and
  
  
  

engagement efforts across multiple digital media channels.

• Provide strategic direction for digital media including programmatic,
  
  
  

paid social and paid search efforts and social media strategy.

• Oversee and evaluate client performance reports; identifies trends and
  
  
  

recommends modifications and opportunities for growth.

• Work with writers, designers, advertising strategists and technical
  
  
  

experts to generate top-notch, engaging digital campaigns to support

client goals.

• Ensure overall quality control of all digital assets. Ensures timeliness
  
  
  

and accuracy of deliverables including multi-channel testing plans,

campaign reports and changes.

• Lead both client-facing and internal meetings.
• Management responsibilities include motivating team members to
  
  
  

achieve business objectives, hiring, performance evaluations, training,

development, and mentoring.

Your Profile:

• 5 years of online marketing and fundraising experience.
• Bachelor’s degree.
• Experience with online marketing for nonprofits, including all the
  
  
  

following disciplines: email fundraising, programmatic media, search,

paid social and peer-to-peer fundraising.

• Familiarity with multiple email marketing platforms; experience
  
  
  

working with Blackbaud Luminate, Hubspot, Salesforce or Marketo

platforms.

• Development and implementation of online fundraising strategies,
  
  
  

including management of communications calendars.

• Familiarity with digital direct response marketing strategy and tactics,
  
  
  

and how to measure the impact of various channels and campaigns.

• Understanding of current industry best practices and emerging
  
  
  

fundraising and marketing strategies.

How We’ll Support you:

• Join the largest marketing and fundraising company in North America
  
  
  

serving the nonprofit industry where we prioritize innovation and

professional growth.

• Collaborate with industry subject matter experts with over 5,000
  
  
  

employees across the enterprise.

• To help you stay energized, engaged and inspired, we offer a wide
  
  
  

range of benefits including medical, dental and vision, paid holidays

and generous paid time off so you can have the time and space to

recharge pursue your other passions and be with the people you care

About.

• Moore is committed to creating a diverse environment and is proud to
  
  
  

be an equal opportunity employer. All qualified applicants will receive

consideration for employment without regard to race, color, religion,

gender, gender identity or expression, sexual orientation, national

origin, genetics, disability, age, or veteran status.