High Growth skincare Brand is seeking a Director of Ecommerce!
Key Responsibilities:
Develop and execute a comprehensive e-commerce strategy to drive growth and enhance the online shopping experience.
Lead efforts to improve website functionality, user interface, and mobile responsiveness to provide a seamless browsing and purchasing experience.
Identify and prioritize new features and functionalities to enhance the website, such as interactive product guides, skincare quizzes, and personalized recommendations.
Collaborate with the marketing and content teams to develop educational resources, including blog posts, video tutorials, and skincare guides, to engage and educate customers.
Utilize analytics tools such as Google Analytics, Shopify analytics, and Hotjar to gather insights into customer behavior, website performance, and conversion metrics.
Analyze the sales funnel to identify opportunities for optimization, including cart abandonment reduction, checkout process streamlining, and upsell/cross-sell strategies.
Conduct A/B tests to evaluate the effectiveness of website changes and optimizations, utilizing data to inform decision-making and drive continuous improvement.
Qualifications:
- Minimum of 6 years of experience in e-commerce management, with a focus on website optimization and feature development.
- Strong proficiency in Shopify, Google Analytics, Shopify, and Hotjar, with a demonstrated ability to extract actionable insights and drive results.
- Creative understanding and passion.
- Proven track record of implementing successful e-commerce strategies and initiatives to drive growth and improve the customer experience.
- Excellent communication and leadership skills, with the ability to inspire and motivate cross-functional teams.
This position has a salary range of $110,00-$130,000. This salary is a good faith estimate for this position. The final salary offer will be determined after reviewing relevant factors, which include a candidate's qualifications and experience, where appropriate.
